Holiday guide

When the Wrapping Is the Gift

This year, people are searching for wrapping and presentation as much as what's inside. These are the pieces that make a gift feel considered before it's even opened: a quiet red-and-gold paper, a classic holiday assortment, velvet ribbon that holds a bow, simple kraft boxes, and a thank-you card pretty enough to keep.

5 picks · Updated

HOLIDAY When the WrappingIs the Gift Paper · Velvet Ribbon · A Lasting Note 5 picks inside → designsbywm.com

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The paper

A quiet, modern wrap, and a classic one, so every gift has a look.

Wrapping & Notes01

Hallmark Minimalist Christmas Wrapping Paper, Red, White and Gold

Three rolls of simple holiday paper: gold-and-white trees on red, tiny gold dots on white, and thin gold stripes. Grid lines on the back help you cut a straight edge.

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Wrapping & Notes02

Hallmark Christmas Wrapping Paper Rolls, Santa, Nutcrackers, Plaid and Snowflakes

Six coordinating rolls in classic holiday patterns, from plaid and ornaments to nutcrackers and gold snowflakes. Plenty of paper for a whole tree's worth of gifts.

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The ribbon and the box

Velvet for the bow, kraft for the gifts that don't want a fold.

Wrapping & Notes03

VATIN Red Velvet Wired Ribbon, Red and Gold

A one-inch wired velvet ribbon in metallic red and gold. The wired edges hold a bow, and the gold reverse makes even a simple wrap look finished.

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Wrapping & Notes04

Hallmark 8-Inch Kraft Gift Boxes, Pack of 5

Simple square kraft boxes that fold flat until you need them. Dress them with velvet ribbon, or leave them bare for a clean, quiet presentation.

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The note worth keeping

Presentation isn't finished until there's something handwritten.

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Rifle Paper Co. Garden Party Thank You Keepsake Card Box

A keepsake box of eight illustrated thank-you cards, two of each floral design, with a pull-out tray. The box is pretty enough to leave on a desk all year.

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